B2B telecom operator: the excellence of the "as a service" model

Sarah Battoue (UK)
10 Feb 2021
Covid-19 has opened our eyes to the essential role of WiFi in our day to day life. The digitalisation of companies is at the heart of the conversation. Video calls, employee mobility, Cloud sharing, or IoT are all concepts which have become widely democratised and which are based, above all, on a reliable and high performance network that the WiFi “as as service” approach is able to guarantee.

Internet in business: well beyond a simple box

It is not enough to install a box “like at home” for the WiFi to work in an extremely dense collective environment. This is a key issue that hotels, tourism venues, and student accommodations have been forced to deal with.

Indeed, the demands of users, students or travellers pushed these industries to turn to a technical solution that meets their needs: WiFi as a Service (WaaS).

However, within the company, we are seeing a real change in mentalities. CIOs understand the value of having outsourced, quality WiFi for their digital transformation to be successful. Thus, Universal Music group, The Ascott, Norauto, Accor hotels or even HAVAS, all of which are recognised professionals in their sector, are now turning to Wifirst, the pioneering operator of WiFi as a service, totally focusing on the R&D of managed network design.

Indeed, only a specialised operator is able to understand the challenges of connectivity for CIOs:

  • Cost optimisation: Multi-service WiFi means deployment savings, with a single deployment for client WiFi, IoT and business WiFi.
  • Productivity improvement: A high-performance and secure WiFi means operational efficiency boosted through mobility.
  • Enrichment of the employee and customer experience: A durable and scalable WiFi means the possibility of integrating new features over time to naturally enrich the customer experience.
The business challenges of these companies are all different, but our solution is the answer to the challenges in digital transformations: because it integrates all the connected services of the company and we take full responsibility for connectivity, allowing our customers to focus on their core business, knowing that their network will be working all the time.

WiFi in the office: how does it work?

WiFi as a service is an approach we initiated almost 20 years ago that consists of us managing WiFi, from A to Z , for our customers: WiFi surveys, equipment installation, supervision, maintenance, customer service...

wifi-as-a-service (1)

This is a virtuous model based on a service for which we are committed to, plus an availability in line with the different needs of our customers. The managed WiFi network becomes the basis of all the innovative services that make the company more competitive.


WiFi as a Service: for all companies

Digital transformation concerns all companies. It allows them to meet both business needs and customer expectations by leveraging IoT, or artificial intelligence, for example. But the implementation of this type of service requires a reliable and high performance network.
Alan Ward, IT director of Havas UK, explained : " The WiFi as a Service solution implemented by Wifirst enabled us to connect over 1,700 employees, all of which hold multiple devices, in the most secure, effective and seamless way, to allow interactions and collaborations across all ten floors of HKX without any compromise on quality or security.

Connectivity is also key in the student housing sector. It allows residents to follow their lessons, but also to maintain social links. For this to flow without hassle, a state-of-the-art network infrastructure is needed, adapted to the bandwidth and user density of that residence. Pascal Pedoux, President of Nexity Studéa explains: “We are aware that an excellent quality of internet network is essential for our residents to be able to continue their lessons, but also to maintain life together, thanks to social ties with their loved ones and to those inside the residence. "

In a point of sale scenario, WiFi is also at the heart of device interconnectivity. In the Norauto brand telephones, payment terminals, printers, and PDAs are now connected, making it possible to systematise the complete diagnosis of the car when it enters the workshop. Beyond the work tools of the brand's employees, the entire customer journey is done with WiFi: from touring the vehicle, to making appointments, and even repairs in the workshop, always offering greater responsiveness and service.

The list of companies converting to managed WiFi is growing: Wifirst operates on its network more than 200,000 synchronised active devices. Even with many different customers, they all find themselves in this virtuous model which satisfies employees and / or customers and allows them to concentrate on their “core business” without worrying about WiFi, which will work everywhere and all the time.