DAZIA CAPITAL, which specialises in investing in, developing and managing living-sector assets in Spain, is driving new ways of living through coliving and flex living projects in strategic locations across Madrid and its metropolitan area, including Tetuán, Las Tablas, Alcobendas, Valdebebas and Tres Cantos. The group has entrusted Wifirst with designing, deploying and operating a fully managed, unified WiFi infrastructure across all its projects. The objective: to guarantee stable, high-performance connectivity for both guests and the digital services running in each building, while supporting the growth of the portfolio.
// BUSINESS CHALLENGE
Industrialising flex living, with no digital friction
Dazia Capital’s model is built on a new way of living: furnished, move-in-ready apartments with integrated services (communal areas, coworking, security, maintenance) and a completely seamless resident experience. The aim is for guests to be able to arrive, settle in, get connected, work remotely, stream content, open their door with their smartphone or book a communal space, all without waiting for a technician to visit. To deliver on this promise, connectivity is no longer just an internet service: it is the backbone of the product.
The projects run by Dazia Capital, whether managed in-house through its own operator or in partnership with third parties (such as Colonies for the Tetuán building), increasingly rely on digital services: keyless entry, IP video surveillance, connected intercoms, technical management solutions and centralised rental management. In this context, WiFi must be treated as critical infrastructure, not simply an amenity.
This is exactly where Wifirst comes in, by becoming solely responsible for connectivity in each residence. The infrastructure is consolidated, managed and monitored by Wifirst.
The result: operational teams can focus on occupancy, guest satisfaction, sales and brand development, not on fixing network issues.
Managed WiFi designed for both guests and investors
Dazia Capital’s challenge is twofold: to offer guests a high-quality “plug & live” experience, and to industrialise operations to secure the profitability of its assets. Wifirst’s managed network meets both objectives.
For guests: high-speed internet access available from check-in, with no individual routers, no password sharing, and consistent coverage across both private apartments and communal areas (coworking spaces, gym, rooftops and more).
For the owner: a shared, standardised, remotely managed infrastructure that lowers per-apartment costs, improves operational reliability and makes it easier to roll the model out to new projects.
// PROJECT MANAGEMENT CHALLENGE
A replicable technical foundation across every building
This partnership covers several types of asset: urban coliving operated alongside Colonies (in Madrid – Tetuán), as well as large-scale flex living residences in the north of Madrid (Las Tablas, Alcobendas, Valdebebas and Tres Cantos).
For Dazia Capital, the goal was clear: deploy quickly and maintain the same network standard across all assets. Wifirst provides a single point of contact, from network design through to user support, bringing together residential WiFi, staff WiFi, IP video surveillance, smart lock connectivity and the distribution of digital services.
The practical advantage: each new building is no longer a technical project to be redesigned from scratch, but a replica of a proven model. This reduces complexity for Dazia Capital’s teams and their operators, and speeds up time to market.
This industrialised approach is essential to supporting the growth of Dazia Capital’s flex living and coliving portfolio in a Madrid market where speed of execution and the quality of the guest experience are key competitive advantages.
